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Mazda Retail Evolution

Concepts

The floor plan of Retail Evolution is meant to be a modern, open concept. The new dealerships have a gallery type atmosphere while creating backdrops that showcase the vehicles, with extensive use of glass for a transparent view into the dealership operations.

As Mazda customers seek an improved dealership experience, the new design is meant to embody the overall spirit and direction of the brand and its customers – translating the sophisticated design of the current vehicle lineup into the car buying process.

Mazda Retail Evolution Interior

Core Features of the Mazda Retail Evolution Experience:


• Customer Lounge
• Jewel Box with Bendpak Lifts
• Reception Desk
• Glass Offices
• Boutique Area
• Service Write Up Area
• Delivery Studio
• Accessorized Vehicle Display Studio

 

Mazda Customer Lounge

Customer Lounge

Offering a beverage counter, comfortable seats, free Wi-Fi, mobile device charging stations, as well as many other amenities—providing an experience meant to appeal to those currently in the buying process, as well as those who bring their vehicles to the dealership for servicing.

 

Full Height Glass Offices

Full execution with lower drywall ceiling and lighted cove. Showcasing all of the dealership operations and giving the entire space a transparent atmosphere.

Full Height Glass Offices

 

Lift

Jewel Box

The Jewel Box with four post lift and accent wall execution of RE lift and finishes
The new RE design maintains one of the critical image elements from the Retail Revolution program, and that is the raised, glass-enclosed “jewel box” vehicle display in showrooms.

Boutique Area

Full execution of parts, accessories and merchandise. Highlights the Mazda Collection and Genuine Mazda Accessories in one cohesive, attractive space. It is designed for the premium-minded, Independent Achiever buyer to discover Mazda branded apparel and accessories that express their unique lifestyle and desire to stand out from the crowd.

Genuine Mazda Parts and Accessories
Gordie Boucher Mazda of Janesville 42.719630, -88.988010.